Valentine's Day Retail Strategies

In 2018, it was estimated that an average consumer would spend $143.56 on Valentine’s Day gifts for spouses, family members, co-workers, friends, and pets. With only 53% of consumers celebrating, it remains a high spending holiday ($18.2 billion).

Jewelry, candy, flowers, greeting cards, and clothing are the big industry players. Exploit the spending habits of your customers during this susceptible spending time.